Marketing & Content Strategy

Email Campaigns

Are you struggling to get the word out and reach your client base? Take advantage of regular, scheduled email campaigns. Developing templates optimized for both desktop and mobile platforms are extremely valuable tools to help you streamline your marketing process. 

Editorial Calendars

Business documents and marketing materials don't write themselves. It is essential to have a calendar running to keep all of your important content needs on track, including creation, publication, review, archiving, and distribution of:

• Social media posts

• Website updates

• Client stories

• Internal training materials

• Onboarding

• Client-facing user guides

• Executive facing content

• Sales content

• And so much more!

Scaling Content and Optimization

Nobody logs into work each day hoping that they will waste time recreating content over and over again. Having a clear matrix built that helps you understand how you can scale and reuse content is essential. My expertise brings best practices to your business, such as knowing:

• How to develop a distribution matrix

• Knowing how to take one piece of content and scaling it to high level for an Executive audience then also adding value props for Sales

• Evangelizing your product or service's worth inside of your content the right way to the right audience

• Understanding the value of your brand and up-leveling it to serve your company's interests and success